Job Description

Brave Thinking Institute is a global personal and professional development coaching and training institute and is the premier training center for transformational coaching certification. We are dedicated to making a positive difference for good in the lives of individuals and businesses globally.

The Full-time Marketing Copywriter is a master wordsmith with the ability to create a compelling, story-driven copy. Candidates should have exceptional writing skills in creating direct response marketing copy for a variety of digital platforms while communicating with other employees via Zoom, Google Mail, and Google Meet.

Marketing Copywriter Responsibilities:

• Creating engaging copy for our paid advertising campaigns
• Results that produce strong front-end metrics and lead to conversion
• Conceptualizing, writing, and refining copy across various digital formats, including ad copy, video scripts, landing pages, and product funnels
• Working with other creatives to
• produce copy that complements graphics and video content
• Staying at the forefront of copywriting trends and techniques so content remains fresh, relevant, and highly effective.

Requirements:

• A portfolio showcasing your work is required.
• A Bachelor’s degree in Marketing, English, Journalism, or a related field and/or related experience
• 3+ years experience writing direct response copy (do not apply if you just started writing copy or just graduated)
• Proven experience in writing high-conversion copy for digital platforms, particularly in direct response marketing (ads copy, video scripts, sales copy)
• A strong understanding of direct response principles that convert
• Multitasking prowess and excellent time management
• Ability to execute under tight deadlines
• Access to high-speed internet (capable of regular video conferencing) of 40 MBs+
• A dedicated and distraction-free workspace
• Tech-savvy with the ability to learn new software and systems quickly
• Asana Task Management System (or similar + ability to learn immediately)
• Google Apps - Docs, Sheets, Slides, Drive
• Communication Tools - Google Meet, Zoom
• Research Tools - Keyword Planner, Google Trends, BuzzSumo, Facebook Insights, SEO tools, Amazon, YouTube, etc

Salary: $100,000 per year

Benefits:

• PTO
• Medical
• Dental
• Vision
• 401K
• 401K match

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